BTCC - The SuperTouring Years

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Introduction

During the 90’s, the RAC British Touring Car Championship (BTCC) became the most popular motorsports series outside of Formula One. Its meteoric rise to stardom from a poorly contested and confusing multi class series into a world famous and popular championship was essentially a brilliant marketing exercise, but it also produced some of the best motor racing ever seen.

The success of the series was due to a combination of factors. Simple rules combined with an excellent media package made the series popular with manufacturers and spectators alike and it quickly became the most important touring car championship in the world.

Following its introduction in 1990, the SuperTouring formula got stronger and stronger each year. At its peak, the series had ten manufacturers participating and was pulling in crowds in similar numbers to that of an average Premier football match. As for TV coverage, worldwide viewing figures were being measured in millions for each round.

The 90's were boom years for the BTCC, but by the end of the millennium the series had started to decline. The cost of participating was becoming too much for most manufacturers and only a few with deep pockets were able to continue. The end of the SuperTouring era had come.

Even though the popularity of the BTCC spawned a number of spin-offs (books, magazines and even video games), there still appears to be very few Web sites that cover the series during one of its most exciting and successful periods. This site has therefore been set-up to correct this situation. It is being developed by SuperTouring enthusiasts rather than dedicated motorsport authors, so if you find any inaccuracies then please let us know.

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It has no affiliation with the BTCC or its governing body
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You can contact us by emailing webmaster@supertouring.co.uk.